Learn more about the latest mobile marketing and trends for big data technology in the retail industry.
by Zach W.
The top five apparel brands in the world (Zara, Nike, H&M, Ralph Lauren and Adidas) are using codes and mobile apps to connect with consumers and provide updates on sales, coupons, discounts and new merchandise.
by maryann
Barcodes let products and marketing tools speak for themselves, while ensuring that your information is communicated in a clear, consistent way—every time.
by maryann
The fact of the matter is, consumers every day, everywhere throughout the world are using QR Codes and other mobile triggers such as Microsoft Tag and NFC in numbers never seen previously.
by maryann
Mobile engagement marketing provides you with data from every scan, so you can connect with customers, speak their language, and exceed their expectations. Here’s how easy it is to turn those hard-to-get prospects into steady dates that become customers for life.
by Ben B.
This week, in part two of our series, we take a look at the event's NFC experience and highlight another missed opportunity for mobile engagement.
by maryann
With our office headquartered just a few blocks away from Super Bowl Blvd, we went down to check out the commotion and take it all in. The event incorporated beacons, a progressive new mobile technology that has started making headlines as the next frontier for consumer engagement.
by Alex from London
Clients often ask me which mobile technologies work best for them, whether its QR, NFC, A/R etc., so I’ve put together a breakdown on the pros, cons and best uses for each.
by maryann
With a simple QR Code, worn like a tiny merit badge, gives one stainless steel soldier a voice of its own—a fighting chance amid an army of competitors.
by Ben B.
With the holiday season behind us, we’ve captured the most essential stats and compelling data in our Mobile Barcode Trend Report: Holiday Shopping Edition for 2013. This edition highlights growth in scanning behavior, new demographic insights, and the latest consumer preferences.
by Ben B.
As we look ahead to the new year, we asked five marketing experts for their big trends in digital marketing for 2014. Here's what they came up with:
Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification
