Learn more about the latest mobile marketing and trends for big data technology in the retail industry.
2D barcodes offer formidable opportunities for retailers looking for new ways to drive store traffic and connect with shoppers. At Global Shop, all of the retail industry's leaders and innovators will come to share the latest solutions to enhance the retail experience. And we’ll be there too. When: Feb 29 - Mar 2, 2012. Where: Las Vegas, USA. Let’s talk: If you’re going there and you’d like to meet us, come and meet us at booth 635. [caption id="attachment_1700"…
2012 will be the year of the mobile barcode. To celebrate, we’ll be exhibiting at a series of high-profile events around the world. And with the ever increasing importance of mobile technologies, Mobile World Congress seems like just the right place to kick off the events season. If you're attending, we'll be presenting a case study about mobilizing retail along with Ronalee Zarate-Bayani, Head of Digital Marketing, Yum Brands. For a more detailed description of the conference,…
In 2011 we saw some pretty amazing mobile barcode campaigns. If you're searching for inspiration, look no further. Here's our top 10: Taco Bell and MTV teamed up to help promote this year’s MTV Video Music Awards. QR Codes were placed on all of Taco Bell’s “Big Box Remixed” packages and large cups and delivered a variety of exclusive VMA content to users. The campaign led to over 400 thousand scans in six weeks. Find out more. Contestants had to find 5 Mercedes-Benz cars…
Neutronian launches Data Privacy Scoring of over 3,000 publishers, brands, ad platforms, retailers, and data providers
Scanbuy Announces ExtendedAudiences(TM) Act-Alike Audience Extensions of CPG Consumer Purchase Data, Powered by Diveplane
Tim Hortons Foundation Camps Integrates QR Codes Into Camp Day Awareness Campaign