Scanbuy Official Blog

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

QR Code Engagement: Turning Consumer Curiosity into Measurable Marketing Impact

by Christine Katsch

As 2025 comes to a close, it’s exciting to reflect on the evolution of QR codes and how they're no longer an experiment, an add-on, or a “nice-to-have.” For modern brands and agencies, they’ve become a high-intent engagement channel, one that turns fleeting attention into measurable action and delivers clarity traditional media simply can’t. At their best, QR codes remove friction entirely. No searching. No typing. No remembering a URL. A consumer sees your…

Read more

Recent News

Head-to-Head with Christine Charlotte Akselsen, CEO at Kezzler and Maryann Moschides, Managing Director at Scanbuy-A Kezzler Company

Kezzler Expands Industry Leadership with Acquisition of Scanbuy

Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification

tags

Learn about Scanbuy's passion for consumer engagement

Read more

Archive