| Cursive Memory - First U.S. band to use ScanLife technology |
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A CURSIVE MEMORY GIVES FANS A NEW WAY TO CONNECT ON THEIR MOBILE PHONE - FIRST U.S. BAND TO USE SCANLIFE TECHNOLOGY (October 14, 2008) - Southern California's A CURSIVE MEMORY is heading out on their headlining fall tour armed with a brand new way to reach their fans. The group released their debut album, Changes (Vagrant), earlier this year and with their first single, "Everything" the young band made waves at Radio Disney, MTV’s TRL and on this summer’s Vans Warped Tour. And now, ACM is the first band in the U.S. to begin using the ScanLife 2D barcode technology developed by New York based Scanbuy, Inc. Fans can use ScanLife on their camera phones to automatically scan an EZcode (or 2D barcode) printed on the band’s tour posters and website (www.myspace.com/acursivememory). The codes will link directly to a special web page where they can download exclusive content from A Cursive Memory, including wallpaper, a ringtone, tour dates and the record-setting “Everything” music video. “ScanLife’s technology is a remarkable addition to entertainment marketing,” says Jeremy Maciak, head of New Media at Vagrant. “Posters, flyers and even billboards can be augmented with this ‘physical world hyperlink’ giving the target audience a much richer media experience, and allowing marketers to make stronger impressions. A Cursive Memory is the perfect band to debut this technology because of their young, tech-minded fan base.” ScanLife handset software is compatible with hundreds of phones on every major mobile operating system including BREW, Java, Symbian, Palm, Blackberry, Apple iPhone and Windows Mobile. To get the application, users can text SCAN to 70734 or go to www.getscanlife.com on their mobile browser. iPhone users can download the free ScanLife software from the App Store. “We are pleased that Vagrant Records leading the way in the use of 2D barcode technology,” said Jonathan Bulkeley, Chief Executive Officer of Scanbuy. “This provides an immediate link to both free and paid mobile content which will benefit the music industry as a whole. This is sure to provide a unique experience for any fan of A Cursive Memory.” A Cursive Memory begins their seven-week headlining tour on October 1 with a hometown area show in Anaheim, CA. The band features the dual vocal/guitar combo of Shaun Profeta and Colin Baylen, the keyboard/bass simultaneous stylings of Mark Borst Smith and drummer Dillan Wheeler. Stay tuned as ACM will soon be launching their follow-up single and video, “Perfect Company.” www.acursivememory.com www.myspace.com/acursivememory www.scanlife.com www.scanbuy.com www.vagrant.com A CURSIVE MEMORY ON TOUR: Oct 1 – Anaheim, CA @ Chain Reaction Oct 2 – Orangevale, CA @ Boardwalk Oct 3 – Portland, OR @ Satyricon Oct 4 – Seattle, WA @ El Corazon Oct 6 – Salt Lake City @ Kilby Court Oct 7 – Denver, CO @ Marquis Theater Oct 8 – Wichita, KS @ Oz Café Oct 9 – Des Moines, IA @ House of Bricks Oct 10 – Minneapolis, MN @ Varsity Oct 11 – Milwaukee, WI @ Eagles Club Oct 12 – Chicago, IL @ Subterranean Oct 14 – DeKalb, IL @ House Café Oct 15 – Lansing, MI @ Mac’s Bar Oct 16 – Akron, OH @ Musica Oct 17 – Pittsburgh, PA @ Diesel Oct 18 – Altoona, PA @ Jaggard UMC Oct 19 – Buffalo, NY @ Xtreme Wheels Oct 21 – Lancaster, PA @ Lizard Lounge at Chameleon Club Oct 22 – Allentown, PA @ Crocodile Rock Café Oct 23 – Providence, RI @ The Living Room Oct 24 – South Hackensack, NJ @ School of Rock Oct 25 – Farmingdale, NY @ Crazy Donkey Oct 26 – Philadelphia, PA @ The Trocadero- Balcony Oct 27 – Baltimore, MD @ Ottobar Oct 28 – Richmond, VA @ Canal Club Oct 30 – Raleigh, NC @ The Brewery Oct 31 – Columbia, SC @ New Brookland Tavern Nov 1 – Atlanta, GA @ The Masquerade Nov 2 – Jacksonville, FL @ Jack Rabbits Nov 4 – Orlando, FL @ The Social Nov 5 – Tampa, FL @ Orpheum Nov 6 – Tallahassee, FL @ Beta Bar Nov 7 – Nashville, TN @ Rocketown Nov 8 – Little Rock, AR @ The Village Nov 9 – Tulsa, OK @ The Marquee Nov 10 – Houston, TX @ Warehouse Studio Nov 11 – Plano, TX @ The Door Nov 12 – San Antonio, TX @ Rock Bottom Nov 14 – Phoenix, AZ @ The Phix Nov 15 – San Diego, CA @ Epicentre Nov 16 – West Hollywood, CA @ Troubadour About Scanbuy Scanbuy (www.scanbuy.com) is the leading global provider of mobile marketing solutions that use the camera phone as the link between the physical world and the digital world. The ScanLife client application and Code Management Platform (www.scanlife.com) are revolutionizing the way media companies, marketers, handset manufacturers and carriers around the world provide information and services to consumers on their mobile phones. Founded in 2000, Scanbuy has a strong and growing intellectual property base in 2D barcode technology. The company's investors include Longworth Venture Partners, Masthead Venture Partners and Hudson Ventures. For more information on A Cursive Memory, please contact: Amy Welch, Charm School PR, 212-675-5065, This e-mail address is being protected from spambots. You need JavaScript enabled to view it Katy Hardy, Vagrant, 646-942-3129, This e-mail address is being protected from spambots. You need JavaScript enabled to view it About ScanbuyScanbuy is the leading global provider of mobile barcode solutions that use the camera phone as the link between the physical world and the digital world. The ScanLife solution consists of a multi-barcode reader application and interoperable Code Management Platform. The technology has been successfully deployed and supported by leading mobile providers and handset manufacturers in the United States, Mexico, Chile, Spain, Italy and Denmark. Media companies and marketers use the solution to create and manage measurable 2D barcode campaigns, extending brand engagement onto mobile devices. Scanbuy has the largest and oldest patent portfolio of any company in the industry, with over 30 patents granted covering the entire solution. The company's investors include Motorola Ventures, Hudson Ventures, Masthead Venture Partners, and Longworth Venture Partners. For more information on Scanbuy, please visit www.scanbuy.com or www.scanlife.com. Media Contact
Tel: +1 212-278-0178
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